IAJ In The Media


This section includes stories published online or in print that feature or quote the Institute and its staff.


Bringing SA journalism in line with the world’s best practice

Photos, video, live blogging, social media integration and infographics all provide emotional points of contact that keep readers engaged. And with web readers able to go anywhere for engaging stories, South African media has to compete against the world’s best.


Pictures, videos, and text flowing together give far more meat to the content of stories - content that moves the audience that is not possible with words alone.

Journalists need a cornucopia of skills to be able to do stories like this, stories that seem simple in the execution, but seamlessly incorporate so many elements.

But, it is easier than it may appear at first, and there are many free tools to make it possible.  

For this reason, the Institute for the Advancement of Journalism has brought Christa Morrison, digital media specialist from Toronto Canada to bring South African journalists in line with the world’s best.

This opportunity is limited to 15 people for the following short courses:

Ideally, Data Visualisation and Interactive Storytelling should be taken together.

The 15 trainees will be shown all the practical tools and get to produce their own multimedia story in class. For entrepreneurial journalism, participants will learn new ways of money with their craft, practicing in our computer lab.

What makes Christa such an expert?
Christa Morrison is a New Media Lecturer and Multimedia Content Producer, teaching Emerging News Technologies and Entrepreneurial Journalism at the Sheridan Institute for Technology and Advanced Learning in Toronto, Canada, in "Journalism: New Media Program" which caters to international graduates, industry professionals in need of retraining, and freelancers seeking practical, hands-on training. Have a look at some of her students’ work:

 new-media1 new-media2   new-media3

What’s the cost?

Despite the international expertise that IAJ has brought to bear, the costs are in line with all our other training.
Entrepreneurial Journalism is R2200 (excl. VAT)
Data Visualisation is R2200 (excl. VAT)
Interactive Storytelling is R4 400 (excl. VAT)
Special rates apply for freelancers

Do I qualify? This course is aimed at working journalists, sub-editors and today's overloaded have to-do-it-alls of the newsroom.  Entrepreneurial Journalism is aimed at full-time freelancers as well as journalists who want to make a little on the side.

Entrepreneurial Journalism – Saturday 31 May 2014, 8.30am-4.30pm
Data Visualisation – 2 June 2014, 8.30am-4.30pm
Interactive Storytelling – 3 & 4 June 2014, 8.30am-4.30pm

IAJ training facility, 1 Richmond Forum, Cedar Ave, Richmond, Johannesburg.
Contact Sandra Roberts on 011 486 4990 or This email address is being protected from spambots. You need JavaScript enabled to view it. for advice on the contents if the website doesn’t answer all your questions.